Aditya Birla Money Vs ICICI Direct
| |Aditya Birla Money Vs ICICI Direct comparison here talks about the differences between these two stockbrokers in terms of multiple aspects. If you are looking to choose one of the brokers for your stock market trading, this comparison article will assist you in making that decision.
Here are the details:
Aditya Birla Money Vs ICICI Direct Comparison
Here is a point by point comparison of Aditya Birla Money Vs ICICI Direct.
Aditya Birla Money is part of Aditya Birla Group and is spread across 800 branches and franchises in the country. It is known for its free call and trade facility apart from reasonable brokerage charges. This full-service broker has its headquarters in Chennai.
ICICI Direct is a retail trading flagship of ICICI Securities. With more than 35 lakh customers, ICICI Direct is the biggest retail stock broker company in India.
Full-service brokers such as Aditya Birla Money or ICICI Direct will help you, spoon feed you, hand hold you through the process, even if you need an offline help, meet someone, talk to somebody and so on.
Choosing between the two depends on your preferences, your online appetite, your understanding of the stock market and so on.
To make things easy for you, we have listed out the comparison between Aditya Birla Money Vs ICICI Direct to help you find which of the two suits your needs better. The comparison is made on aspects such as:
- Company Overview
- Account Opening Charges
- Brokerage
- Exposure or Leverages
- Research
- Trading Platforms
- Other Features
Aditya Birla Money Vs ICICI Direct Details
Generally, above-mentioned aspects are good enough to make a decision based on your preferences but feel free to let us know what more areas you would like us to cover. Most of the content has been vetted by the corresponding stockbroking firms.
We hope this article helps you to understand which of the two brokers is better for your needs.
Aditya Birla Money Review | ICICI Direct Review | |
OVERVIEW | ||
Broker Type | Full Service Broker | Full Service Broker |
Incorporated In the Year | 1994 | 2000 |
Number of branches across India | 800 | 154 |
Exchanges | BSE, NSE, MSEI, MCX and NCDEX | BSE, NSE |
ACCOUNT CHARGES | ||
Trading Account Opening Charges | ₹750 | ₹0 |
Trading Account Annual Maintenance Charges | ₹0 | ₹700 |
Demat Account Opening Charges | ₹0 | ₹0 |
Demat Account Annual Maintenance Charges | ₹0 | ₹0 |
Transaction Charges | Aditya Birla Money Transaction Charges | ICICI Direct Transaction Charges |
BROKERAGE | ||
Equity Delivery | 0.3% | 0.55% |
Intraday Delivery | 0.03% | 0.275% |
Equity Futures | 0.03% | 0.03% to 0.05% |
Equity Options | ₹50 per lot | ₹35 to ₹95 per lot |
Currency Futures | 0.03% | 0.03% to 0.05% |
Currency Options | ₹20 per lot | ₹10 to ₹25 per lot |
Commodity | 0.03% | NA |
Calculate Brokerage | Aditya Birla Money Brokerage Calculator | ICICI Direct Brokerage Calculator |
EXPOSURE OR LEVERAGE | ||
Equity | 15 times for Intraday and 5 times for Delivery | Intraday upto 25 times & Delivery upto 5 times |
Equity Futures | 3 times for Intraday | Upto 4 times for intraday |
Equity Options | NA | NA |
Currency Futures | NA | NA |
Currency Options | 3 times for Intraday | NA |
Commodities | 2 times for Intraday | NA |
RESEARCH | ||
Daily Market Reports | ||
Tips/Recommendations | ||
Quarterly Analysis | ||
News Alerts | ||
Research | ICICI Direct Research | |
TRADING SEGMENTS | ||
Equity | ||
Mutual Funds | ||
IPOs | ||
Currency | ||
Commodity | ||
CUSTOMER SERVICE OPTIONS | ||
Email Support | ||
Live Chat | ||
Phone | ||
Toll Free Number | ||
Offline Branches | ||
Customer Care | ICICI Direct Customer Care | |
FEATURES | ||
Mobile Trading | ||
Orders Accepted After Trading Hours | ||
Charting | ||
SMS Alerts | ||
Robo Advisory | ||
Automated Trading | ||
Market Tips | ||
Margin Funding | ||
Relationship Managers | ||
3 in 1 Account | ||
Trading Platform(s) | Express Trade, ETrade, Advanced Web, Mobile Invest | ICICI Direct TraderRacer, ICICI Direct Trader Racer Web, ICICI Direct Mobile App |
NSE Complaints Percentage* | 0.06% | 0.01% |
Complaints | ICICI Direct Complaints | |
OVERALL RATING | ||
*NSE Complaints Percentage: Lower is this number, Better is the broker.
Before we complete this comparison, we think one quick understanding of brokerage charges is important.
Full-service stockbrokers charge brokerage as a percentage of your trading turnover. For instance, if you place a trade of ₹10,000 for Equity delivery and your broker charges 0.4% or 40 paise as brokerage. This would mean, you will be charged 0.40% of ₹10,000 i.e. ₹40 as the brokerage for that particular trade.
Here is a brokerage calculator for your reference.
Have you in the past or are currently trading with any of the above stockbrokers? If yes, would you like to share your experience(s) with Aditya Birla Money Vs ICICI Direct for the benefits of other readers? Please feel free to share in the comments below.
Also, check out some of the other stockbroker comparisons you might be interested in.