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ICICI Direct Vs Samco
| | Broker Comparison, Trading | No Comments
ICICI Direct Vs Samco comparison here talks about the differences between these two stockbrokers in terms of multiple aspects. If you are looking to choose one of the brokers for your stock market trading, this comparison article will assist you in making that decision.
Here are the details:
ICICI Direct Vs Samco Comparison
ICICI direct is a retail trading flagship of ICICI Securities. With more than 35 lakh customers, ICICI Direct is the biggest retail full-service stockbroker company in India. Samco, on the other hand, is a discount broker that was incorporated recently in 2015 and charges a flat fee per transaction from the customers.
Everything about Samco is Online, be it – customer service, trading, account opening and so on. ICICI direct on the other hand, as a full-service broker, is a player that will help you, spoon feed you, handhold you through the process, even if you need an offline help, meet someone, talk to somebody and so on.
Choosing between the two depends on your preferences, your online appetite, your understanding of the stock market etc.
To make things easy for you, we have listed out the comparison between ICICI Direct Vs Samco to help you find which of the two suits your needs better. The comparison is made on aspects such as:
- Company Overview
- Account Opening Charges
- Brokerage
- Exposure or Leverages
- Research
- Trading Platforms
- Other Features
ICICI Direct Vs Samco Details
Generally, above-mentioned aspects are good enough to make a decision based on your preferences but feel free to let us know what more areas you would like us to cover. Most of the content has been vetted by the corresponding stockbroking firms. We hope this article helps you to understand which of the two brokers is better for your needs.
 |  | |
| Samco Review | ICICI Direct Review | |
| OVERVIEW | ||
| Incorporated In the Year | 2015 | 2000 |
| Number of branches across India | 1 | 154 |
| Exchanges | BSE, NSE, MCX-SX, MCX and NCDEX | BSE, NSE |
| ACCOUNT CHARGES | ||
| Trading Account Opening Charges | ₹0 | ₹0 |
| Trading Account Annual Maintenance Charges | ₹0 | ₹700 |
| Demat Account Opening Charges | ₹0 | ₹0 |
| Demat Account Annual Maintenance Charges | ₹400 | ₹0 |
| Transaction Charges | Samco Transaction Charges | ICICI Direct Transaction Charges |
| BROKERAGE | ||
| Equity Delivery | ₹20 or 0.2% per executed trade whichever is lower | 0.55% |
| Intraday Delivery | ₹20 or 0.02% per executed trade whichever is lower | 0.275% |
| Equity Futures | ₹20 or 0.02% per executed trade whichever is lower | 0.03% to 0.05% |
| Equity Options | ₹20 per executed trade | ₹35 to ₹95 per lot |
| Currency Futures | ₹20 or 0.02% per executed trade whichever is lower | 0.03% to 0.05% |
| Currency Options | ₹20 per executed trade | ₹10 to ₹25 per lot |
| Commodity | ₹20 or 0.02% per executed trade whichever is lower | NA |
| Calculate Brokerage | Samco Brokerage Calculator | ICICI Direct Brokerage Calculator |
| EXPOSURE OR LEVERAGE | ||
| Equity | Upto 4 times | Intraday upto 25 times & Delivery upto 5 times |
| Equity Futures | Upto 4 times | Upto 4 times for intraday |
| Equity Options | Upto 4 times | Upto 4 times for intraday |
| Currency Futures | Upto 4 times | Upto 4 times for intraday |
| Currency Options | Upto 4 times | Upto 4 times for intraday |
| Commodities | NA | NA |
| RESEARCH | ||
| Daily Market Reports |  | |
| Tips/Recommendations | | |
| Quarterly Analysis |  | |
| News Alerts | | |
| Research | NA | ICICI Direct Research |
| TRADING SEGMENTS | ||
| Equity | | |
| Mutual Funds | | |
| IPOs | | |
| Currency | | |
| Commodity | | |
| CUSTOMER SERVICE OPTIONS | ||
| Email Support | | |
| Live Chat | | |
| Phone | | |
| Toll Free Number | | |
| Offline Branches | | |
| Customer Care | Samco Customer Care | ICICI Direct Customer Care |
| FEATURES | ||
| Mobile Trading | | |
| Orders Accepted After Trading Hours | | |
| Charting | | |
| SMS Alerts | | |
| Robo Advisory | | |
| Automated Trading | | |
| Market Tips | | |
| Margin Funding | | |
| Relationship Managers | | |
| 3 in 1 Account | | |
| Trading Platform(s) | Samco StockNote, Samco Trader, Samco Web, Samco Mobile App | ICICI Direct TraderRacer, ICICI Direct Trader Racer Web, ICICI Direct Mobile App |
| NSE Complaints %age | 40 | 0.01% |
| Complaints | ICICI Direct Complaints | |
| OVERALL RATING |  |  |
Before we complete this comparison, we think one quick understanding of brokerage charges is important.
Full-service stockbrokers charge brokerage as a percentage of your trading turnover. For instance, if you place a trade of ₹10,000 for Equity delivery and your broker charges 0.4% or 40 paise as brokerage. This would mean, you will be charged 0.40% of ₹10,000 i.e. ₹40 as the brokerage for that particular trade.
Discount brokers, on the other hand, charge a flat rate brokerage (could be ₹10, ₹20 etc) irrespective of the trade value.
Make sure you understand this difference and then take a call. Here is a brokerage calculator for your reference.
Also, check out some of the other stockbroker comparisons you might be interested in.
Have you in the past or are currently trading with any of the above stockbrokers?
If yes, would you like to share your experience(s) with ICICI Direct Vs Samco for the benefits of other readers? Please feel free to share in the comments below.
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ICICI Direct Vs Samco
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