Achiievers Equities

Achiievers Equities Limited was launched recently in the year 2012. Although they visioned themselves to be a full-service stockbroker with an expert research and advisory team, gradually they have evolved towards discount stockbroking. With some of the most unique brokerage plans, Achiievers Equities can be termed as one of the cheapest discount stockbrokers in India.

Achiievers Equities Review

They have a membership with NSE, BSE, MCX, MCX-SX, NSEL for a while and offer their clients to trade across various financial instruments such as:

• Equity
• Derivative Trading
• IPO
• Commodity Trading
• Currency Trading
• Mutual Funds
• Gold Loans
• Insurance

Achiievers Equities is known for customer education towards different trading aspects that can affect their financial goals and objectives. One of the powerful tools they offer for free to users is ‘Power of Education’ which can be availed for free by users. Another unique aspect is the 3-in-1 account it offers to the clients, thus, making funds transfer convenient for the clients.

 

 

 

 

 

 

 

Suman Chakraborty, Founder, MD & CEO – Achiievers Equities Limited

इस विश्लेषण को हिन्दी में पढ़ें

Trading Platforms

Achiievers Equities provides NSE supported NOW Online web trading platform and NOW Trader, an installable trading software.

NOW Online

It is a browser-based trading platform where users can directly login through a browser from a laptop, desktop or mobile and start trading. You don’t need to download or install any software to start trading through this application. Here is the demo video on how to use this application with details on different features of the trading application:

NOW Trader

NOW Trader is a trading terminal that you can download and install on your laptop or desktop. Here is a demo video of the trading software:

The discount broker is yet to launch a mobile app for online trading.

More on Achiievers Equities:

 

Achiievers Equities Customer Service

The stockbroker provides the following channels of communication to its clients through:

• Offline branches
• Phone
• Toll-Free Number
• Email

The broker although has some modes of service here but it still lags value through this aspect. When you look at the competition, where most of the stockbrokers leverage technology towards providing quick and quality service to their clients, Achiievers Equities has a lot to learn.

Thus, in other words, keep your expectations at bare minimum as far as customer support is concerned through this stockbroker.

Achiievers Equities Research

The discount stockbroker provides you variety of research reports and recommendations across technical and fundamental level analysis. Most of the discount brokers don’t really provide any research services, but since they have pivoted from being a full-service stockbroker, thus, they still continue to provide these tips to their clients.

Some of the reports, along with their frequency, include:

• Equity Morning Outlook – Daily
• Commodity Morning Outlook – Daily
• Pick of the week – Weekly
• Pick of the month – Monthly
• Fundamental Picks – Weekly
• Commodity Performance Report – Monthly

This is how one of the reports from this stockbroker looks like:

The accuracy of these tips and research is around average. Thus, it is suggested that you perform a reasonable analysis on top of the tips and recommendations you get from this stockbroker on a regular basis. This is very crucial before you place your trades using your hard-earned capital on the stock market.

Achiievers Equities Pricing

Let’s talk about one of the most important aspects towards stockbroker selection – Money! In this segment, we will talk about the different types of charges you need to pay in order to open your demat account and then actually start your trading in the stock market.

Achiievers Equities Account Opening Charges

Here are the account opening costs:

 

Achiievers Equities Brokerage

There are different plans for clients based on their trading behaviour, frequency and value. Here are the details:

Mega Value Plan is a fixed monthly subscription plan where a client can trade for an unlimited number of times across trading segments at a fixed monthly cost. This is suitable for very heavy traders.

 

If the client trades on few days of the week and wants to pay brokerage on a day level basis, then he/she can opt for a day brokerage basis plan. Here are the details:

 

Going further, if the client trades on an occasional basis and wants to pay brokerage at the trade level, then there is a trade level brokerage plan as well as shown below:

 

Use this Achiievers Equities Brokerage Calculator for complete charges and your profit

Achiievers Equities Transaction Charges

Apart from the brokerage charges, there are some transaction-based charges that a client needs to bear. Here are the details:

 

Achiievers Equities Exposures or Leverage

Here are the exposures provided:

 

Achiievers Equities Disadvantages:

Here are some of the concerns of using the services of this discount stockbroker:

• In this tech age, this discount broker has not even launched a mobile app yet.
• Trading on Mac and iOs platforms not allowed
• Charges for the research and advisory SMS service
• Account opening fees and annual maintenance charges are relatively high

Achiievers Equities Advantages:

At the same time, you enjoy the following benefits if you open your trading account through Achiievers Equities:

• Offers one of the cheapest brokerage charges to its clients
• Brokerage plans offered are favourable to all kinds of traders. One can select based on his/her trading behaviour and frequency.
• Trading across all segments possible
• Provides 3-in-1 account to its clients
• Trading for NRIs allowed
• Even though the pricing plans are as per discount brokers, Achiievers Equities provides its own research and advisory to its clients.

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You can check out the detailed comparison of Achiievers Equities Vs Other Stock brokers here: